HeiQ AeoniQ™

HeiQ AeoniQ™ Featured in HUGO Next-Level Tailoring in Spring/Summer 2025 Collection

2025 marks a new chapter! We are beyond proud that our material is featured in the new HUGO FORWARD capsule of next-level tailoring for Spring/Summer 2025.

Designed for a new generation of bold style, HUGO’s latest collection redefines modern tailoring with a modular mix & match approach. The AeoniQ™ wool blend pieces are the first-ever suiting separates crafted with our fiber to go to market!

Our groundbreaking AeoniQ™ cellulosic yarn rivals the performance properties of polyester and allows for this collaboration to recharge the brand’s motto “HUGO Your Way” as a true statement of self-expression. It highlights both brands underlying commitment to contribute to a better, more progressive fashion industry by carving a path of transformational exploration. To stay ahead of the game, you’ve got to keep moving.